InPost Becomes Official Partner of the World's Most Famous Cycling Race!

The InPost Group, known in France as Mondial Relay, has announced that from 2024 it will become an Official Partner of one of the most prestigious sporting events in the world – the Tour de France. This cycling race is known worldwide and next year will celebrate its 111th anniversary. The event is a true feast for fans of sport and competition. The Tour de France attracts the attention of millions of fans from around the world and is an unforgettable journey through the picturesque landscapes of France and neighbouring countries.

InPost is a partner of the Tour de France!

Next year's edition of the Tour de France will start in the picturesque city of Florence in Italy, and the cyclists will compete on Italian roads for three days before entering French soil. This is a huge opportunity for InPost to promote its presence in thousands of French and Italian cities, where a total of almost 16,000 PUDO points and nearly 5,500 parcel lockers are located.

For the InPost Group, France is one of its most important markets – alongside Poland, the United Kingdom, Spain and Italy. We are proud to become a partner of the Tour de France – the most important cycling race, and at the same time the biggest annual sporting event in the world. This partnership will help broaden and deepen awareness among French consumers and online sellers of our best-in-class e-commerce delivery solution. Cycling promotes a set of values – including eco-friendly transport, a passion for competition and, of course, speed. At InPost, these are values that we put into practice every day" – Rafał Brzoska, founder and CEO of InPost.

InPost is becoming increasingly recognisable outside Poland

InPost will serve as an Official Partner of the Tour de France, which means it will be able to hold the race's official flag and present it before each stage to the director of the Tour de France, Christian Prudhomme, and representatives of the stage cities.

InPost as an official partner of the Tour de France – what does this mean?

One of InPost's key goals under this partnership is to promote eco-friendly transport, a passion for competition and, of course, speed – values that cycling shares with InPost. This is not only an opportunity to build brand awareness, but also to share common values with cycling fans around the world.

The partnership with the Tour de France is a unique opportunity for InPost to promote its brand on the international stage and to integrate with the passion, values and eco-friendly approach associated with cycling. It is also proof of InPost's commitment to developing and improving its services to meet the expectations of customers around the world.