Urszula Zielińska and Bartosz Teresiak recently joined VML agency
As part of its brand experience business development strategy. Urszula Zielińska, who has been associated with VML for ten years and has over 17 years of experience in marketing and advertising, has been promoted to Account Supervisor from her role as Group Account Manager. Over the course of her career, she has worked for many well-known brands, such as Carlsberg Group, PGE, and Novartis, gaining a wide range of skills in client management.
Currently, Urszula Zielińska is responsible for servicing the agency's key clients, including Ferrero and BAT. Her passions include cooking, cycling, and beer – she always dreamed of a career as a weather presenter.
Meanwhile, Bartosz Teresiak joined VML after two years working as a Customer Activation & Marketing Project Manager at H&M, where he carried out non-standard activations in EEU markets. With over a decade of experience in 360-degree projects and digital consumer activations, gained among others at the Kalicińscy.com and K2 agencies, Bartosz Teresiak is responsible at VML for servicing the IKEA client.
In January 2024, VML Poland introduced a new operating strategy, creating multidisciplinary teams (Tribes) that integrate creative, strategic, and client engagement competencies within dedicated client groups. Both Urszula Zielińska and Bartosz Teresiak report to Natalia Krzyśków, Managing Partner, who leads one of these newly established teams.
This innovative structure aims to strengthen client relationships through a better understanding of their needs and more effective delivery of brand experience solutions. Thanks to the experience and commitment of Urszula Zielińska and Bartosz Teresiak, VML Poland continues to grow as a leading advertising agency on the market.