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AffiliateMONETYZACJA
Monetization modelsWhere the revenue comes from

Affiliate

Affiliate Marketing

A partner earns a commission for generating a specific action: a sale, lead, or click. Examples: blogs, comparison sites, influencers.

Why it matters

Enables acquiring customers on a pay-for-performance model, not for promises.

What's missing without it

Without proper attribution, you pay for results that would have occurred anyway, or you don’t pay those who actually delivered them.

When it is used

When you can measure the source of a referral and attribute the result to the partner.

How we use it

Monitor traffic quality, fraud, communication compliance, and commission levels.

Numbers worth knowing

Monetization models in data

1.7%

Prognozowany średnioroczny wzrost (CAGR) europejskiego rynku aftermarket do 2035 roku.

BCG2024Europe

116 000 000 000 EUR

Prognozowana wartość europejskiego rynku aftermarket w 2035 roku, w porównaniu z 99 mld EUR w 2025 r. (na poziomie hurtowym, bez robocizny).

BCG2035Europe

75%

Odsetek konsumentów gotowych korzystać z agentów AI jako osobistych asystentów zakupowych.

Accenture06/2025global

Figures from the same field — collected in our market data base.

Affiliate — what is it? | Mediarun Glossary