The Max streaming service is set to debut on the Polish market this June. It will be a unique platform offering access to the highest-quality content from global brands such as HBO, DC, and Warner Bros., as well as the best local productions. On 17 June, the long-awaited second season of "House of the Dragon" will appear on the service. Max's launch in Poland promises to be the most important event in the media and entertainment industry in 2024, as well as the biggest product premiere in the history of Warner Bros. Discovery.

The Max streaming service premieres in June

Kasia Kieli, President and Managing Director of Warner Bros. Discovery in Poland and CEO of TVN, emphasises: "I am extremely delighted to be able to share the exciting news that Max's entry into the Polish market will take place this June. Max will be a platform where users will find an unparalleled library of content – the best global and Polish films and series."

The Max platform is set to offer users unforgettable emotions through a broad programming offer, including series, films shown shortly after their cinema premieres, documentary productions, and cult television programmes and sporting events. In addition, it will also be a place where viewers gain access to popular television channels across various thematic categories, including key local and global news stations – TVN24 and CNN.

HBO Max is becoming Max

The premiere of the Max streaming platform in Poland in June

Maciej Gozdowski, Group Vice President for Streaming at TVN Warner Bros. Discovery, emphasises: "At Max we will create a space where everyone will find something unique for themselves. Max will inspire and engage users in Poland, just as it successfully does in the USA and Latin America."

On the Max platform, from 17 June, viewers will have the opportunity to see the long-awaited second season of the HBO Original "House of the Dragon." Max subscribers will also gain access to other high-quality productions, including films such as "Barbie", "Aquaman and the Lost Kingdom" and "Wonka", as well as original HBO productions.

Dorota Żurkowska, Senior Group Vice President – Revenue at TVN Warner Bros. Discovery, says: "The introduction of the advertising package on Max is an expression of our commitment to creating innovation in every area of our operations, including our advertising product."