Samsung Launches Partnership with Frisco.pl
The Samsung brand responds to customer needs and delivers yet another innovative solution. Users of the Family Hub™ multimedia refrigerators will be able to do their shopping via the Frisco app with home delivery.
Samsung and Frisco.pl: A New Quality of Shopping
Brits are increasingly choosing to shop online. This decision is driven by round-the-clock availability of online stores, a wide product range, competitive prices, and fast, low-cost delivery. Noticing this trend and wanting to meet customer expectations, Samsung has partnered with the online supermarket Frisco.pl. Thanks to a special app, users of Family Hub™ refrigerators can easily order groceries with home delivery.
“Online shopping is above all about saving time and convenience. Today we don't want to stand in queues, look for parking spaces, or drive from store to store searching for good prices and the right products. The Samsung Family Hub™ multimedia refrigerator has become the home management hub for many families – now the device will take over more household chores and save time that we can devote to our families. With just a few clicks on the device's screen, we'll order groceries with home delivery and be sure that nothing is missing from our fridge” – says Piotr Stelmachów, Head of Consumer Electronics Division at Samsung Electronics Polska.
A Personal Store in Your Fridge
A Family Command Centre
The Family Hub™ refrigerator lets users manage their calendar, send messages, listen to music, or create shopping lists. From the Family Board screen on the fridge door, we can restock food supplies, buy household cleaning products, or pet food for our furry friends. Frisco's wide range allows you to choose favourite products for the whole family.
“Three-quarters of Brits already shop online using a laptop, and more than half do so via a smartphone. This shows that consumers buy online through various channels, whichever is most convenient at a given moment. That's why it was entirely natural for us, as the leader of the Warsaw market in e-grocery and the only pure player in Poland, to look for innovative ways to enrich our customers' shopping experience. We're delighted that by partnering with Samsung and enabling purchases in our store from the Family Hub™ refrigerator screen, we've taken a huge step forward in the e-grocery industry” – emphasises Jacek Palec, CEO of Frisco.pl.
The app has been designed intuitively, making it easy to add products to the basket and manage it before finalising the purchase. The advantage of online shopping via the Frisco app is the guarantee of same-day delivery (orders placed by 11:00). It's a convenient way to save time and rationally manage household supplies and your budget.
Summary
Samsung has partnered with the online supermarket Frisco.pl, enabling users of Family Hub™ refrigerators to shop via the device's screen. This is a response to the growing popularity of e-shopping in the UK — three-quarters of Brits already shop online via laptop, and more than half via smartphone.
The intuitive app allows you to order groceries, household cleaning products, or pet food with same-day delivery (for orders placed by 11:00). As Jacek Palec, CEO of Frisco.pl, emphasises, it's a step forward for the e-grocery industry and a natural extension of the omnichannel approach to shopping.
