The series titled "Facebook Talks" will be devoted to social and business trends as well as technology.
– Facebook exists to bring people closer together and support them in building communities. It is obvious that achieving this goal is not possible without conversations, which is why they are so important to us. Conversations also help us better understand the world. Changes, especially in the world of advertising and technology, happen quickly and contact with other people is essential to keep up with them. I believe our podcast will be an interesting source of knowledge and inspiration – says Agnieszka Kosik, Head of Poland at Facebook.
The podcast has been divided into three thematic cycles.
TRENDS
In the "Trends" series, discussions with researchers and experts will cover a broad perspective on new social and technological phenomena that affect business.
BRANDS
In "Brands", the podcast's hosts and their guests will talk about how companies tell their stories – they will analyse the most interesting campaigns and consider how the approach to marketing is changing.
TOOLS
The "Tools" cycle will focus on Facebook's technologies. Company employees will talk about the latest available solutions, the directions in which social media are heading, how to creatively use technology platforms and what rules to follow in order to use them safely.
Four episodes were presented as a premiere – an introductory episode featuring Agnieszka Kosik and the first episodes of each of the three cycles. Subsequent ones will be published alternately at weekly intervals.
Facebook's podcast "Facebook Talks" — thematic cycles and guests
The podcast will be hosted by Karol Stryja, one of the leading promoters of podcasts and the voice revolution in Poland, and Edyta Kowal, an expert in marketing and strategic consulting for companies.
pictured: Edyta Kowal and Karol Stryja
In addition to Facebook experts, the podcast's guests will also include leading Polish business decision-makers, scientists and opinion leaders. The premiere episodes featured, among others, Polish artificial intelligence researcher Aleksandra Przegalińska, CEO of UN Global Compact in Poland Kamil Wyszkowski and head of marketing at OLX.pl Marcin Sienkowski.
"Facebook Talks" is available on the website facebook.com/business/m/rozmowyfacebooka and on all major podcast platforms, including Spotify, Apple Podcasts and others.
Summary
Facebook has launched a Polish-language podcast "Facebook Talks", divided into three cycles: Trends, Brands and Tools. The first four episodes are already available, and subsequent ones will be published alternately at weekly intervals. The hosts are Karol Stryja and Edyta Kowal, and among the guests are, among others, AI researcher Aleksandra Przegalińska and head of marketing at OLX.pl Marcin Sienkowski.
The podcast is meant to be a source of knowledge about social trends, marketing and Facebook technologies. It is available on the website facebook.com/business/m/rozmowyfacebooka and on major podcast platforms, including Spotify and Apple Podcasts.
