Collections of photos, video and music available under a single Premium Access account
Getty Images, a service of audiovisual materials valued by professionals around the world and holding more than 300 million photos, video clips and music files, has added a completely new product to its offer - Getty Images Premium Access – a unique tool essential for creating effective advertising messaging.
What is Premium Access?
The Getty Images Premium Access offer is aimed in particular at advertising agencies and corporations that care about fast and secure licensing of audiovisual content used in advertising, promotional and publishing projects.
Capabilities of the new platform
Premium Access combines the world's best creative and editorial content. Thanks to an unlimited number of users, licensing tailored to the client's needs and advanced search functions for iStock and Getty Images materials, all within one platform www.gettyimages.com, creation becomes easier than ever before.
Scale of Getty Images
How does Premium Access support the creation of advertising messaging?
Getty Images works with 250,000 creators and suppliers of audiovisual materials from around the world. Every year, coverage of more than 160,000 events from the worlds of sport, politics and entertainment is posted on an ongoing basis on the service www.gettyimages.com and reaches millions of recipients. Clients also use the digital archival photography collections belonging to Getty Images on a daily basis. Editorial collection resources are available under the Premium Access offer and can be combined with creative assets.
Summary
Getty Images is adding the product Getty Images Premium Access to its offer – a tool for advertising agencies and corporations that enables fast licensing of audiovisual materials. Within one platform, it combines creative and editorial resources from the iStock and Getty Images collections, with access for an unlimited number of users.
The service works with 250,000 creators and documents more than 160,000 events annually from sport, politics and entertainment, and also offers archival photography collections. This solution simplifies the process of searching for and using materials, supporting effective creation of advertising messaging in one place.
