OpenAI is introducing another innovation that has the potential to revolutionise the way we create and consume video content. A tool called Sora, using advanced artificial intelligence algorithms, makes it possible to create short films based on written prompts.
Sora - an AI tool for generating films
OpenAI recently presented Sora, an innovative tool that generates short films based on written prompts. Sora, being the next step in the development of generative artificial intelligence, is not the first tool of its kind, but it stands out for the high quality of the video material it generates. For example, based on a written prompt from a photographer from New Hampshire, Sora created a realistic video showing a home gnocchi cooking session led by a grandmother-influencer in a rustic Tuscan kitchen, lit in a cinematic style.
How OpenAI presents the Sora tool and what it means for creators
Sora is able to generate complex scenes with multiple characters, specific types of movement and precise details concerning the object and background. The tool has a deep understanding of language, which allows it to accurately interpret prompts and create convincing characters that express vivid emotions. OpenAI is working with artists, policymakers and other experts before publicly releasing the tool in order to ensure its appropriate use and limit potential negative effects, such as disinformation or hateful content.
When will Sora reach users?
Although Sora is not yet publicly available, OpenAI has revealed limited information about the tool's construction and has not disclosed what sources of images and video were used to train it. However, the company has taken steps to identify misleading content by creating a classifier that can recognise whether a video was generated by Sora.