AMIC Energy Management GmbH acquired a total of 230 Lukoil stations in Lithuania, Latvia, and Poland in 2016. A tender has been announced for the production and installation of price pylons at the stations, as well as external canopy signage.
Scope of changes in Poland
According to the information provided so far, the appearance of 115 stations across Poland will change.
Rebranding success
Five years or immediately?
The concluded agreement stipulates that AMIC has five years from the acquisition to use the Lukoil name, but after the success of the rebranding in Ukraine, the group very quickly decided to change the brand immediately in Poland as well.
The acquisition by AMIC Energy is another step in building the company's retail business in Central and Eastern Europe.
"The acquisition is another significant step toward building AMIC Energy's fuel retail business in Central and Eastern Europe. The strategic partnership with VIADA and Luktarna creates a competitive operating platform in the Baltic markets and brings valuable local knowledge and a strong management team." - said nearly three years ago Günter Maier, managing director of AMIC Energy.
Summary
AMIC Energy Management GmbH, which acquired 230 Lukoil stations in Lithuania, Latvia, and Poland in 2016, has announced a tender for price pylons and external canopy signage. Across the country, 115 locations are to receive a new look. Although the agreement gave the company five years to use the Lukoil name, the success of the rebranding in Ukraine prompted the management board to accelerate the work in Poland. As the managing director Günter Maier, quoted in the article, emphasized, the acquisition is part of building a retail fuel platform in Central and Eastern Europe, supported by a partnership with VIADA and Luktarna.