11%
Odsetek konsumentów, którzy w ciągu ostatnich 7 dni dokonali zakupu w sklepie stacjonarnym, restauracji lub kinie bezpośrednio po obejrzeniu reklamy OOH
Posterscope2017global
An individual offers a product, service, content, or skill to a business. Example: a freelancer completes a project for a company.
Why it matters
Describes a scenario where an individual acts as a supplier to a business.
What's missing without it
Without this category, the entire economy of creators and freelancers falls outside classification.
When it is used
Used for freelancer services, creators, consultants, testers, and content producers.
How we use it
Typical characteristics: individual offering, negotiations, project-based collaboration.
Numbers worth knowing