RTB House once again recognised in the Deloitte Technology Fast 50 Central Europe ranking

RTB House, a global company providing innovative marketing solutions, took 37th place in the ranking of the fastest-growing technology companies, Deloitte Technology Fast 50, in the Central European region. As the only company from Poland, it was also recognised in the "Big Five" category, taking 5th place.

The Deloitte Technology Fast 50 Central Europe ranking includes the fastest-growing technology companies based on revenue growth over the past four years (2015-2018). In addition to its high position in the main ranking, RTB House was once again awarded in the special "Big Five" category, covering entities that, among the top fifty, stand out significantly in terms of the ratio of growth to their size.

The "Big Five" distinction

In 2015-2018, RTB House achieved revenue growth of 523 percent. The team consists of more than 500 specialists working in over 30 locations around the world, including New York, London, Tokyo, Singapore, São Paulo, Moscow, Istanbul, Dubai and Warsaw.

Comment from the company's management

"It is a great honour to once again be among the fifty fastest-growing companies in Central Europe," said Daniel Surmacz, COO at RTB House. "This distinction is further proof of the strength of our team, which we are building around the world by developing innovative projects in the areas of deep learning technology and marketing. By introducing modern solutions to the market, we stand out from other entities in the industry, thanks to which our company is recording significant year-on-year growth. In 2020, we plan to continue this path."

Further accolades for RTB House

The high position in the Deloitte Technology Fast 50 ranking is the latest distinction for RTB House. At the beginning of the year, the company was once again recognised by the Financial Times as one of the fastest-growing businesses in Europe, taking 3rd place among 13 Polish companies from the technology sector in the FT1000 ranking.

In addition, in August this year RTB House won three awards in the The International Business Awards® programme. The main award, the Gold Stevie Award, in the Innovation of the Year – Business Products Industries category, recognised the Social banners solution. Meanwhile, a Silver Stevie Award honoured the company itself in the Most Innovative Company of the Year category (up to 2,500 employees) and the innovative Snippet Ads solution in the Artificial Intelligence / Machine Learning Solution category.

Deloitte Technology Fast 50 ranking: RTB House's success

More information about the Deloitte Technology Fast 50 ranking can be found here.

Concepts from the article

RTB — Reason to Believe. Evidence or credible justification for a brand promise, e.g. a study, certificate, ingredient, test, expert opinion or result. RTB strengthens the marketing message and limits empty declarativeness.

Why it matters: It gives the brand promise hard backing: a study, certificate, result, expert opinion. Advertising is full of declarations — credible evidence stands out.

When it is used: In communicating advantages: next to every important promise, its justification is placed.

What omitting it risks: A promise without proof sounds like any other advertisement — the recipient has already heard a thousand times that something is "the best".

Summary

RTB House took 37th place in the Deloitte Technology Fast 50 Central Europe ranking, achieving revenue growth of 523 percent in 2015-2018. As the only Polish company, it was also recognised in the "Big Five" category with 5th place. The company employs more than 500 specialists in 30 locations worldwide.

This is another prestigious distinction for the company — it was previously recognised by the Financial Times in the FT1000 ranking, and in August it won three The International Business Awards®, including a Gold Stevie Award for the Social banners solution. In 2020, the company plans to continue developing deep learning technology in marketing.