The Chamber of Electronic Economy has expanded its roster of affiliated companies with one of the most experienced content marketing agencies in Poland.

ContentHouse has begun cooperation with the Chamber of Electronic Economy. The company has extensive experience in the field of content marketing in Poland. It builds a synergy between the qualitative content created for business and new technologies that allow precise analysis of the business and communication effects of marketing activities. It specializes in areas such as:

  • Content Marketing
  • Influencer Marketing
  • Social Media Marketing

What does ContentHouse do?

ContentHouse has been successful on the market for many years. The agency carries out campaigns in cooperation with many well-known brands, including: iemens, Bosch, Unicard, Konica Minolta, Strongbow, Bonduelle, Mercedes, Domestos, Cif, Grupa PSB, Mrówka, SunVi, Materasso, Dekoral, Oshee, Loyd, Reality Games, Grupa Buma, X-lander, BohoBoco, mFinanse.

"ContentHouse has been creating content that supports sales in the b2c and b2b sectors for years. Membership in e-Izbia is for us an opportunity for closer cooperation with entities operating on the e-commerce market, for whom good content is one of the conditions for effective sales. We want to learn about their needs on an ongoing basis and exchange knowledge about the effectiveness and conversion of various types of content into sales. Such cooperation should also benefit our current clients, because - as a result - we will be able to better achieve sales goals within the content marketing activities we carry out," says Grzegorz Miłkowski, Managing Director.

 

e-Izbia partners with a content marketing leader — illustration 1

 

Awards and distinctions

The ContentHouse agency has been honored with two prestigious awards:

  • ContentHouse among the best interactive agencies of 2017 according to "Media & Marketing Polska" magazine.
  • ContentHouse is a winner of the European Medal 2017. The European Medal is a non-commercial competition organized by the Business Centre Club. The aim of the competition is to distinguish the most innovative companies in Poland.

Terms from the article

Social Media — Social media. Platforms that enable users to create, publish, comment on and share content as well as build communities. For a brand, they are an organic, advertising, service and analytical channel.

Why it matters: It combines reach, dialogue and sales in one place: the brand speaks, listens and responds where audiences spend their time. It is also a customer service channel and the first front of a crisis.

When it is used: Constantly: organic content, paid campaigns, handling inquiries, opinion monitoring and collaborations with creators.

What happens if it is omitted: Absence on social media hands the narrative to others: the brand is talked about anyway — just without its own voice.

Summary

ContentHouse, a multiple award-winning content marketing agency, has become a member of the Chamber of Electronic Economy. The company specializes in building content that supports sales in B2B and B2C models for brands such as Bosch, Mercedes, Bonduelle and Domestos.

The cooperation is intended to enable the agency to better understand e-commerce needs and exchange knowledge about content conversion. Evidence of the effectiveness of ContentHouse's activities includes distinctions, among them the title of one of the best interactive agencies of 2017 according to "Media & Marketing Polska" magazine.