CEE Digital Alliance - the best digital marketing agencies together under a new brand!
Founded by the Polish agency Bluerank, an alliance of leading online marketing agencies from Central and Eastern Europe - until now known as BlueAlliance - is strengthening its position and begins operating under a new brand: CEE Digital Alliance.
BlueAlliance, a group of partner agencies of Google Premier Partner, is undergoing a rebranding. The change reflects the alliance's growth and the implementation of a plan to transform it into a legal entity. The new name – CEE Digital Alliance – emphasises the alliance's greatest strength, which is 15 independent, best-in-class digital marketing agencies that are able to provide services for clients across Central and Eastern Europe.
An important milestone in digital services is tied to an international expansion strategy. Offering services across borders, in multiple European markets, is today a "must-have" in any business development plan. CEE Digital Alliance helps build relationships and exchange experience among the best digital marketing agencies in the CEE region, which benefits our clients as part of their cross-border business development. - Zbigniew Nowicki, managing director of Bluerank and founder of CEEDA
Rebranding of the alliance and its development
Since its inception, that is, for two years, the alliance has grown from 9 to 15 members while maintaining very high quality standards. The main goal of the partnership is to support clients in their development and expansion into Central and Eastern European markets. The cooperation yields excellent results. The best support can be offered by local experts, agencies that know the regional market inside out. They have access to detailed market analyses and characteristics, understand local residents and are able to determine their consumer preferences more precisely. This makes it possible to implement digital marketing activities tailored to regional preferences and habits. This, in turn, ensures that CEEDA clients achieve optimal results and higher returns on investment.
At the same time, the brand's ethos has always been based on trust, credibility and knowledge, which contributes to a growing number of international projects, such as: Adesa, Bolf, eobuwie.
What does the alliance mean for Polish clients?
The greatest benefits are understanding local consumer expectations in diverse European markets, using local events and phenomena for Real Time Marketing activities, and more optimal and effective performance marketing. - Zbigniew Nowicki, managing director of Bluerank and founder of CEEDA
What does the alliance mean for Polish clients?
CEEDA offers integrated products under joint marketing activities: search engine optimisation (SEO), online advertising, social media marketing, content marketing. At the same time, in addition to digital marketing expertise, it provides language proficiency in countries such as: Bulgaria, Croatia, Czechia, the DACH region, Greece, Hungary, Poland, Romania, Slovakia and Slovenia. The alliance's partners focus on intensive internal communication, which enables efficient sharing of knowledge and experience. They run employee exchanges and organise specialist meetings.
Text: Marta Gryniewicz, Joanna Blewąska
