Joanna Wiśniewska has become the new Sales and Marketing Director of EXIM tours

The EXIM tours travel agency continues to expand its team. Since November, Joanna Wiśniewska has been responsible for Sales and Marketing, having been involved in the sale of tourism services throughout most of her professional career.

Joanna Wiśniewska is an effective leader specialising in B2B sales and team management. She gained her experience in industries such as e-commerce, tourism and hospitality. She successfully built sales on the Polish market, in Central and Eastern Europe and in Italy. Joanna Wiśniewska developed her competences at Travelist, among others, serving as International Sales Manager and Team Leader. She was responsible for building and developing international sales teams and for creating growth strategies on key markets (Italy, Croatia, Montenegro, the Czech Republic and Slovakia). As part of her duties, she managed marketing and product teams, developing the product portfolio and achieving ambitious revenue targets.

New Sales Director

Creating long-term development strategies and effectively managing teams are key areas of her expertise. Joanna Wiśniewska has successfully opened new markets and built effective sales teams from scratch, as well as developed and implemented operational processes that significantly contributed to the dynamic growth of organisations.

Developing Sales Strategy

At EXIM tours, Joanna Wiśniewska will be responsible for developing the sales and marketing strategy, strengthening the tour operator's position on the market and supporting activities that will contribute to achieving the business goals of the company and the DERTOUR Group.

"We look forward to shared successes and believe that Joanna's knowledge and experience will be key support in the further development of our organisation," emphasises Marcin Małysz, President of EXIM tours in Poland.

"I am joining a company with an established position on the market, which is part of an international group, which is a natural working environment for me. The ambitious challenges ahead mean that I will be able to effectively use my experience, thereby increasing EXIM tours' share in the dynamically developing tourism market," says the new Sales and Marketing Director of EXIM tours in Poland.

 

The joining of Joanna Wiśniewska to the team will strengthen EXIM tours' position on the Polish sales market in both the B2B and B2C segments.

Company Information

EXIM tours is a travel agency operating on the tourism market. Since November 2024, Joanna Wiśniewska has held the position of Sales and Marketing Director.

The company is part of the international DERTOUR Group and specialises in the sale of tourism services, in both the B2B and B2C segments. Its activities focus on developing its sales strategy and supporting the organisation's business goals.

EXIM tours continues to expand its offer and team, implementing new operational processes and reinforced sales teams.

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